Insights and Tips for Smart Marketing Decisions

Effective marketing is crucial for any business, and one often overlooked aspect is the language used in marketing materials. Here’s […]

If you’re not good at marketing then you’re letting your business down, and here’s why: You see, every business needs

Most people in small businesses don’t know how to use discounts to improve sales and attract more customers. You see,

I’m going to share some information with you about dealing with your biggest competitor when selling to new customers. You

I’d like to share with you some thoughts on why competing on price is a bad business idea. You see,

Learning how to sell services more effectively is also a lesson in how to develop trusting relationships. This short video

Did anyone ever tell you about Touch Points in marketing? You see, touch points can improve your marketing and your

Sadly, only a small minority of small businesses do any kind of marketing to existing customers. But here’s what many

Here’s a business story with a very important lesson for your marketing efforts. In the middle of 2021 I had